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Pilates for Profit
Why Is It So Difficult To Ask "How Would You Like To Pay"?
“She works hard for the money, so hard for it honey”. Donna Summer hit 1983
For those of us teaching in the 80’s this was a fantastic track used in many classes. The sentiment of the song still rings true - apologies all you male Pilates teachers substitute ”he” where necessary.
Vocation Or Career
The question is; why do so many of us think teaching is a vocation? a “calling”, possibly this is the reason asking for payment for services provided doesn’t seem quite right. On the other hand those of us of the opinion we have a career may be spinning out of control, literally “careering” into disaster avoiding the question.
In normal circumstances, we cannot receive any goods without paying but somehow this rule does not apply to us.
For those of you who find it difficult, embarrassing and all the other reasons I have heard why your can’t of don’t ask for payment or pursue late payers here are a few tips.
- Present your pricing scale clearly for all to see
- Speak about fees and how the client prefers to pay at the first meeting
- Try your best to take money in advance
Place a framed detailed outline of services and fees where your clients cannot not avoid seeing it. This will include your cancellation policy.
When you first meet with your client take time to explain your pricing and cancellation policy, this is a perfect time to discuss how they choose to pay. These clear boundaries will avoid future embarrassment on both sides with regard to payment.
Encourage clients to pay for sessions in advance, this will ensure that if for some reason they fail to attend an appointment without prior notice you have the payment already. Of course there will be extenuating circumstances, but clients need to understand that your service is intangible and cannot be resold at short notice.
It is common practice to sell sessions in 6 week blocks and this is a great boost to cash flow. If you are considering changing from a pay as you go situation to 6 week blocks you can always start by asking for 2 or 3 sessions in advance building to the 6 weeks over time.
Being financially smart is imperative to your business success, taking responsibility and being accountable for your business and personal finances will set a firm foundation for your growth and development both personally and in business.
If this article prompts further questions please email me at info@thepilatesconsultant.com I will reply within 24 hours.
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